James brings more than two decades of regulated advisory experience to Money Fitness Accounting Ltd, where he serves as one of the firm’s directors with a dual focus on business development and specialist SSAS strategy. Over a 23‑year career as a financial adviser, he supported many SME owners with clarity, structure, and long‑term thinking, culminating in the successful management buyout of his IFA business in 2025.
A recognised specialist in SSAS pensions, James has spent many years helping entrepreneurs use their pension structures as strategic assets — aligning tax efficiency, business growth, and long‑term financial strength. At Money Fitness Accounting Ltd, he continues this work within a boutique, relationship‑led environment designed for business owners who value precision, independence, and a more modern advisory experience.
Beyond his SSAS and accounting work, James mentors within the Money Fitness Expert community, invests in early‑stage businesses, and maintains a strong interest in precious‑metals investing. When he’s not working with clients or founders, he enjoys good food, travel, and supporting the Bristol Bears rugby team